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Showing posts with label Carbon Accounting. Show all posts
Showing posts with label Carbon Accounting. Show all posts

Monday, April 18, 2011

Waste To Energy Doesn't Just Go Carbon Free. It's Carbon Negative!! Get it!


The Green Living Guy blog
Wednesday, April 13, 2011 at 12:21PM
Source: Waste Management
Environmental journalism supports the protecti...Image via Wikipedia… The U.S. Environmental Protection Agency has stated that the nation's waste-to-energy plants produce electricity with "less environmental impact than almost any other source of electricity."
When a ton of trash is delivered to a waste-to-energy plant, several things happen: the energy content of the waste is retrieved, metals are recovered and recycled and electricity is generated….
EPA's Municipal Solid Waste Decision Support Tool has demonstrated that a modern waste-to-energy plant provides for the avoidance of greenhouse gases through three different operations:
  • For every megawatt of electricity generated through the combustion of solid waste, a megawatt of electricity from conventional, e.g., coal or oil-fired, power plants is avoided, creating a new savings of emissions of greenhouse gases, i.e., carbon dioxide.
  • A modern municipal waste-to-energy facility separates ferrous and/or nonferrous metals for recycling. This is more energy efficient than mining virgin materials for the production of new metals such as steel. As a result, there is a significant energy savings and additional avoidance of greenhouse gas emissions.
  • Comparison of greenhouse gas emissions for mun...Image via WikipediaWhen a ton of solid waste is processed in a waste-to-energy facility, the methane that would have been generated if it were sent to a landfill is avoided. … Methane is a potent greenhouse gas, i.e., twenty-three times more potent than carbon dioxide.
In addition to the analysis using EPA's Decision Support Tool, a detailed, project analysis of a facility's contribution to solving the threat of global warming has been completed for a 1500-ton-per-day waste-to-energy facility in Saugus, Massachusetts.  The study determined about 270,00 tons of carbon dioxide equivalent emissions are avoided annually because of this one waste-to-energy plant's operations. …
2007 EPA figures - Municipal Solid WasteImage via WikipediaThe U.S. Conference of Mayors, through the U.S. Mayors Climate Protection Agreement, has embraced the contribution of waste-to-energy to reduce greenhouse gas emissions. …
In addition, the newly formed Global Roundtable on Climate Change (GROCC) unveiled a joint statement on February 20, 2007 identifying waste-to-energy as a means to reduce carbon dioxide emissions from the electric generating sector and methane emissions from landfills. This important recognition from the GROCC, which brought together high-level, critical stakeholders from all regions of the world, lends further support that waste-to-energy plays an important role in reducing greenhouse gas emissions.
History of municipal solid waste generation an...Image via WikipediaThe breadth of support for the GROCC position is evidenced by those that have signed the joint statement, including Dr. James Hansen of the NASA Goddard Institute for Space Studies and David Hawkins of the Natural Resources Defense Council's Climate Center, as well as entities as diverse as General Electric, Florida Power and Light, and Environmental Defense Fund.
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Monday, January 3, 2011

The Pitfalls of Pollution Allowance Trading

Managing POWER magazine
By Kennedy Maize
Although Congress killed the Obama administration's plans for a cap-and-trade program for controlling power plant emissions of carbon dioxide, many advocates of that policy approach, …continue to push for allowance trading. The argument is that trading mechanisms are more efficient than conventional command-and-control. But a new policy analysis from the environmental think tank Resources for the Future (RFF) highlights the problems cap-and-trade programs have faced in regulating emissions of sulfur dioxide and oxides of nitrogen. According to the analysis, changes in just one program—the sulfur dioxide rules—have wiped out some $3 billion in the value of utility-held emissions allowances.
Environmental journalism supports the protecti...Image via Wikipedia…[Says] the RFF analysis—"Banking on Allowances: The EPA's Mixed Record in Managing Emissions Market Transitions" —cap-and-trade programs have suffered from declining credibility and market support. Say Arthur Fraas and Nathan Richardson, "…[Changes] by regulators in the rules governing the use of allowances can significantly affect the certainty and credibility of the emissions-trading programs and the value of allowances. Such changes may lead to undesirable market behavior, including an emissions increase as sources use up or dump their banked allowances."
… The prototype trading programs for SO2 and NOx have all allowed utilities to bank excess pollution reductions, giving the allowance owners flexibility in timing and financing their reductions. But all of the programs changed substantially as time passed—particularly as the Environmental Protection Agency (EPA) has sought to tighten caps over the years. ...
Space-filling model of the sulfur dioxide mole...Image via Wikipedia"Because emissions allowances convey certain rights," says the RFF discussion paper, "it is important that emissions-trading programs maintain clear and consistent rules of the use of allowances in order to limit uncertainty and assure a smoothly functioning market." But that has not been the case, …
Pushed by internal and external policy and political dynamics, the EPA has repeatedly ratcheted down emissions targets, or caps. …[Says] the RFF discussion, "If banked allowances are used in the new, stricter program, emissions will be greater than desired in the short term until those banked allowances are drawn down. … [This] delay before the new caps 'bite' will be perceived as problematic and will create pressure to reduce or eliminate these 'excess' allowances."
"Striking the right balance" between the need for greater reductions and the value of banked allowances "is not easy," says the RFF paper, … "Though the problems have been consistent, the EPA's response has not” …
The damage to cost-effective reductions can be significant, says the analysis. … In the policy tug-of-war over new emissions reductions, environmental groups and their allies have pushed to eliminate the use of banked allowances, while business interests have argued for preservation of the value of the emissions.
The Emissions Trading Economics of Two Partici...Image via WikipediaPart of the problem is that the government has specifically avoided treating banked allowances as property; … Both Congress and the EPA have insisted through the law and implementing regulations that an allowance "does not constitute a property right." The RFF paper says the best way to understand the emissions allowances is to see them as "carrying some (but not all) of the rights in the property bundle. For example, holders can exclude others from using allowances they hold. But the statutory provisions and government agency decisions that create allowances limit allowance holders' rights." One of the problems in the property "bundle" is "the extent to which banked emissions allowances hold value as emissions caps decline and new programs are created."
… Although the EPA historically has sought to preserve the value of banked allowances during program shifts, most recently the agency proposed to wipe out banked allowances from the CAIR program to apply its successor "Transport Rule" regulatory regime. This EPA move, says the RFF paper, "represents a shift" in the EPA's traditional approach "that can only be detrimental to the overall efficiency of the EPA's cap-and-trade programs." …
—Kennedy Maize is MANAGING POWER's executive editor.
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Thursday, April 22, 2010

Survey Finds Companies Adding Green Jobs

PLANSPONSOR.com

April 21, 2010 (PLANSPONSOR.com) – One-in-ten employers say they have added environmentally-focused positions in the last 12 months and nearly 10% plan to add more in 2010.

A CareerBuilder news announcement said employers in the Northeast (14%) added the most "green" jobs over the last year, followed by 11% in the South, 10% in the West, and 9% in the Midwest. Retail led the industries surveyed with 24% indicating they have added the "green" jobs over the last 12 months, followed by 18% of transportation and utilities, 15% of sales, 14% of IT and manufacturing, and 10% of financial services.

…Nearly 70% of companies say they added programs to be more environmentally conscious in the last year.

The most popular green programs include:

  • Recycling (47%)
  • Using less paper (43%)
  • Controlling lighting (40%)
  • Powering down computers at the end of the day (29%)
  • Purchasing office supplies made from recycled materials (25%).

"Green opportunities continue to grow as companies take advantage of increased government programs designed to spur job growth and reduce the country’s carbon footprint," said Rosemary Haefner, vice president of human resources for CareerBuilder, in the announcement. "The green category has expanded over the past few years and job seekers are finding environmentally friendly positions in virtually every industry and at every job level."

The survey was conducted online within the U.S. by Harris Interactive on behalf of CareerBuilder.com among 2,778 U.S. Hiring Managers and HR professionals (employed full-time; not self-employed; non government); ages 18 and over between February 10 and March 2, 2010.

Fred Schneyer editors@plansponsor.com

Monday, April 19, 2010

Climate Change - Building a Green Economy

Photograph by Yoshikazu Nema; Artwork by Yuken Teruya

NYTimes.com

By PAUL KRUGMAN

Published: April 5, 2010

If you listen to climate scientists — and despite the relentless campaign to discredit their work, you should — it is long past time to do something about emissions of carbon dioxide and other greenhouse gases. If we continue with business as usual, they say, we are facing a rise in global temperatures that will be little short of apocalyptic. And to avoid that apocalypse, we have to wean our economy from the use of fossil fuels, coal above all.

But is it possible to make drastic cuts in greenhouse-gas emissions without destroying our economy?

Like the debate over climate change itself, the debate over climate economics looks very different from the inside than it often does in popular media. …[There] is widespread agreement among environmental economists that a market-based program to deal with the threat of climate change — one that limits carbon emissions by putting a price on them — can achieve large results at modest, though not trivial, cost. There is, however, much less agreement on how fast we should move, whether major conservation efforts should start almost immediately or be gradually increased over the course of many decades. …

Environmental Econ 101 If there’s a single central insight in economics, it’s this: There are mutual gains from transactions between consenting adults. … More than that, some careful analysis shows that if there is effective competition in the … market, so that the price ends up matching the number of widgets people want to buy to the number of widgets other people want to sell, the outcome is to maximize the total gains to producers and consumers. Free markets are “efficient” — which, … means that nobody can be made better off without making someone else worse off.

Now, efficiency isn’t everything. …[There] is no reason to assume that free markets will deliver an outcome that we consider fair or just. … But the logic of basic economics says that we should try to achieve social goals through “aftermarket” interventions. That is, we should let markets … [make] efficient use of the nation’s resources, then utilize taxes and transfers to help those whom the market passes by.

But what if a deal between consenting adults imposes costs on people who are not part of the exchange? … When there are “negative externalities” — costs that economic actors impose on others without paying a price for their actions — any presumption that the market economy, … will do the right thing goes out the window. So what should we do? Environmental economics is all about answering that question.

One way to deal with negative externalities is to make rules that prohibit or at least limit behavior that imposes especially high costs on others. That’s what we did in the first major wave of environmental legislation in the early 1970s: cars were required to meet emission standards for the chemicals that cause smog, factories were required to limit the volume of effluent they dumped into waterways and so on. And this approach yielded results; America’s air and water became a lot cleaner in the decades that followed.

But while the direct regulation of activities that cause pollution makes sense in some cases, it is seriously defective in others, because it does not offer any scope for flexibility and creativity. …

Enter Arthur Cecil Pigou, an early-20th-century British don, whose 1920 book, “The Economics of Welfare,” is generally regarded as the ur-text of environmental economics.

… What Pigou enunciated was a principle: economic activities that impose unrequited costs on other people should not always be banned, but they should be discouraged. And the right way to curb an activity, in most cases, is to put a price on it. So Pigou proposed that people who generate negative externalities should have to pay a fee reflecting the costs they impose on others — what has come to be known as a Pigovian tax. The simplest version of a Pigovian tax is an effluent fee: anyone who dumps pollutants into a river, or emits them into the air, must pay a sum proportional to the amount dumped.

…[With] the rise of environmental regulation, economists dusted off Pigou and began pressing for a “market-based” approach that gives the private sector an incentive, via prices, to limit pollution, as opposed to a “command and control” fix that issues specific instructions in the form of regulations.

The initial reaction by many environmental activists to this idea was hostile, largely on moral grounds. Pollution, they felt, should be treated like a crime rather than something you have the right to do as long as you pay enough money. …[There] was also considerable skepticism about whether market incentives would actually be successful in reducing pollution. Even today, Pigovian taxes as originally envisaged are relatively rare. The most successful example I’ve been able to find is a Dutch tax on discharges of water containing organic materials.

What has caught on instead is a variant that most economists consider more or less equivalent: a system of tradable emissions permits, a k a cap and trade. In this model, a limited number of licenses to emit a specified pollutant, like sulfur dioxide, are issued. A business that wants to create more pollution than it is licensed for can go out and buy additional licenses from other parties; a firm that has more licenses than it intends to use can sell its surplus. This gives everyone an incentive to reduce pollution, because buyers would not have to acquire as many licenses if they can cut back on their emissions, and sellers can unload more licenses if they do the same. …[Economically], a cap-and-trade system produces the same incentives to reduce pollution as a Pigovian tax, with the price of licenses effectively serving as a tax on pollution.

In practice there are a couple of important differences between cap and trade and a pollution tax. One is that the two systems produce different types of uncertainty. If the government imposes a pollution tax, polluters know what price they will have to pay, but the government does not know how much pollution they will generate. If the government imposes a cap, it knows the amount of pollution, but polluters do not know what the price of emissions will be. Another important difference has to do with government revenue. A pollution tax … imposes costs on the private sector while generating revenue for the government. Cap and trade is a bit more complicated. If the government simply auctions off licenses and collects the revenue, then it is just like a tax. Cap and trade, however, often involves handing out licenses to existing players, so the potential revenue goes to industry instead of the government.

Politically speaking, doling out licenses to industry … offers a way to partly compensate some of the groups whose interests would suffer if a serious climate-change policy were adopted. This can make passing legislation more feasible.

…[The] Waxman-Markey bill, a cap-and-trade setup for greenhouse gases that starts by giving out many licenses to industry but puts up a growing number for auction in later years, was actually passed by the House of Representatives last year; it’s hard to imagine a broad-based emissions tax doing the same for many years. …

In any case, experience suggests that market-based emission controls work. Our recent history with acid rain shows as much. The Clean Air Act of 1990 introduced a cap-and-trade system in which power plants could buy and sell the right to emit sulfur dioxide, leaving it up to individual companies to manage their own business within the new limits. …[Over] time sulfur-dioxide emissions from power plants were cut almost in half, at a much lower cost than even optimists expected; electricity prices fell instead of rising. Acid rain did not disappear as a problem, but it was significantly mitigated. …

…The emission of carbon dioxide and other greenhouse gases is a classic negative externality — … . Textbook economics and real-world experience tell us that we should have policies to discourage activities that generate negative externalities and that it is generally best to rely on a market-based approach.

Climate of Doubt? …[It’s] worth establishing three things about the state of the scientific debate.

The first is that the planet is indeed warming. … [If] you look at the evidence …­— taking averages over periods long enough to smooth out the fluctuations — the upward trend is unmistakable: each successive decade since the 1970s has been warmer than the one before.

Second, climate models predicted this well in advance, even getting the magnitude of the temperature rise roughly right. …So the fact that climate modelers more than 20 years ago successfully predicted the subsequent global warming gives them enormous credibility. …

…[My] third point: models based on this research indicate that if we continue adding greenhouse gases to the atmosphere as we have, we will eventually face drastic changes in the climate. …[We’re] talking about massively disruptive events, like the transformation of the Southwestern United States into a permanent dust bowl over the next few decades.

… Is a cap-and-trade program along the lines of the model used to reduce sulfur dioxide the right way to go?

Serious opposition to cap and trade generally comes in two forms: an argument that more direct action — in particular, a ban on coal-fired power plants — would be more effective and an argument that an emissions tax would be better than emissions trading. … There’s something to each of these positions, just not as much as their proponents think.

When it comes to direct action, you can make the case that economists … are too ready to assume that changing people’s financial incentives fixes every problem. In particular, you can’t put a price on something unless you can measure it accurately, and that can be both difficult and expensive. So sometimes it’s better simply to lay down some basic rules about what people can and cannot do. …

Is there a comparable argument to be made for greenhouse-gas emissions? My initial reaction, which I suspect most economists would share, is that the very scale and complexity of the situation requires a market-based solution, whether cap and trade or an emissions tax. … Reducing emissions of those gases will require getting people to change their behavior in many different ways, some of them impossible to identify until we have a much better grasp of green technology. … Econ 101 tells us … that the only way to get people to change their behavior appropriately is to put a price on emissions so this cost in turn gets incorporated into everything else in a way that reflects ultimate environmental impacts.

… A market-based system would create decentralized incentives to do the right thing, and that’s the only way it can be done.

That said, some specific rules may be required. James Hansen, … has argued forcefully that most of the climate-change problem comes down to …burning coal, and that whatever else we do, we have to shut down coal burning over the next couple decades. …[A] market-based system might turn out to have loopholes — and their consequences could be dire. So I would advocate supplementing market-based disincentives with direct controls on coal burning.

What about the case for an emissions tax rather than cap and trade? There’s no question that a straightforward tax would have many advantages over legislation like Waxman-Markey, which is full of exceptions and special situations. … The question is whether the emissions tax that could actually be put in place is better than cap and trade. There is no reason to believe that … a broad-based emissions tax would make it through Congress.

To be fair, Hansen has made an interesting moral argument against cap and trade, one that’s much more sophisticated than the old view that it’s wrong to let polluters buy the right to pollute. What Hansen draws attention to is the fact that in a cap-and-trade world, acts of individual virtue do not contribute to social goals. If you choose to drive a hybrid car or buy a house with a small carbon footprint, all you are doing is freeing up emissions permits for someone else, which means that you have done nothing to reduce the threat of climate change. … But altruism cannot effectively deal with climate change. Any serious solution must rely mainly on creating a system that gives everyone a self-interested reason to produce fewer emissions. …

The bottom line, then, is that while climate change may be a vastly bigger problem than acid rain, the logic of how to respond to it is much the same. What we need are market incentives for reducing greenhouse-gas emissions — along with some direct controls over coal use — and cap and trade is a reasonable way to create those incentives. …

The Cost of Action Just as there is a rough consensus among climate modelers about the likely trajectory of temperatures if we do not act to cut the emissions of greenhouse gases, there is a rough consensus among economic modelers about the costs of action. That general opinion may be summed up as follows: Restricting emissions would slow economic growth — but not by much. The Congressional Budget Office, relying on a survey of models, has concluded that Waxman-Markey “would reduce the projected average annual rate of growth of gross domestic product between 2010 and 2050 by 0.03 to 0.09 percentage points.” … Over all, the Budget Office concludes, strong climate-change policy would leave the American economy between 1.1 percent and 3.4 percent smaller in 2050 than it would be otherwise.

And what about the world economy? In general, modelers tend to find that climate-change policies would lower global output by a somewhat smaller percentage than the comparable figures for the United States. …

Such figures typically come from a model that combines all sorts of engineering and marketplace estimates. …

There are, … a number of ways this kind of modeling could be wrong. Many of the underlying estimates are necessarily somewhat speculative; … There is also reason to doubt the assumption that people actually make the right choices: many studies have found that consumers fail to take measures to conserve energy, like improving insulation, even when they could save money by doing so.

But while it’s unlikely that these models get everything right, it’s a good bet that they overstate rather than understate the economic costs of climate-change action. That is what the experience from the cap-and-trade program for acid rain suggests: costs came in well below initial predictions. …

… Even if you do not fully trust the models — … history and logic both suggest that the models are overestimating, not underestimating, the costs of climate action. …

The China Syndrome … China, which burns much more coal per dollar of gross domestic product than the United States does, overtook us by that measure around three years ago. Over all, the advanced countries — the rich man’s club comprising Europe, North America and Japan — account for only about half of greenhouse emissions, and that’s a fraction that will fall over time. In short, there can’t be a solution to climate change unless the rest of the world, emerging economies in particular, participates in a major way.

Inevitably those who resist tackling climate change point to the global nature of emissions as a reason not to act. Emissions limits in America won’t accomplish much, they argue, if China and others don’t match our effort. … Indeed, emerging economies feel that they have a right to emit freely without worrying about the consequences — that’s what today’s rich countries got to do for two centuries. It’s just not possible to get global cooperation on climate change, goes the argument, and that means there is no point in taking any action at all.

…Carrots, or positive inducements, are one answer. Imagine setting up cap-and-trade systems in China and the United States — but allow international trading in permits, so Chinese and American companies can trade emission rights. By setting overall caps at levels designed to ensure that China sells us a substantial number of permits, we would in effect be paying China to cut its emissions. Since the evidence suggests that the cost of cutting emissions would be lower in China than in the United States, this could be a good deal for everyone.

But what if the Chinese (or the Indians or the Brazilians, etc.) do not want to participate in such a system? Then you need …carbon tariffs.

A carbon tariff would be a tax levied on imported goods proportional to the carbon emitted in the manufacture of those goods. Suppose that China refuses to reduce emissions, while the United States adopts policies that set a price of $100 per ton of carbon emissions. If the United States were to impose such a carbon tariff, any shipment to America of Chinese goods whose production involved emitting a ton of carbon would result in a $100 tax over and above any other duties. Such tariffs, if levied by major players — …— would give noncooperating countries a strong incentive to reconsider their positions.

…Keeping world markets open is important, but avoiding planetary catastrophe is a lot more important. …[You] can argue that carbon tariffs are well within the rules of normal trade relations. As long as the tariff imposed on the carbon content of imports is comparable to the cost of domestic carbon licenses, the effect is to charge your own consumers a price that reflects the carbon emitted in what they buy, no matter where it is produced. …[The] World Trade Organization, which is charged with policing trade policies, has published a study suggesting that carbon tariffs would pass muster. …

The Costs of Inaction …[Climate] modelers themselves have grown increasingly pessimistic. What were previously worst-case scenarios have become base-line projections, … . Underlying this new pessimism is increased concern about feedback effects — for example, the release of methane, … from seabeds and tundra as the planet warms.

At this point, the projections of climate change, assuming we continue business as usual, cluster around an estimate that average temperatures will be about 9 degrees Fahrenheit higher in 2100 than they were in 2000. That’s a lot — equivalent to the difference in average temperatures between New York and central Mississippi. … And the troubles would not stop there: temperatures would continue to rise.

Furthermore, changes in average temperature will by no means be the whole story. Precipitation patterns will change, with some regions getting much wetter and others much drier. Many modelers also predict more intense storms. Sea levels would rise, with the impact intensified by those storms: coastal flooding, already a major source of natural disasters, would become much more frequent and severe. And there might be drastic changes in the climate of some regions as ocean currents shift. …

While there may be some benefits from a warmer climate, it seems almost certain that upheaval on this scale would make the United States, and the world as a whole, poorer than it would be otherwise. How much poorer? If ours were … [an]agricultural society, extreme climate change would be obviously catastrophic. But we have an advanced economy, the kind that has historically shown great ability to adapt to changed circumstances. …[The] same flexibility that should enable us to deal with a much higher carbon prices should also help us cope with a somewhat higher average temperature.

…[It’s] not just a matter of having warmer weather — many of the costs of climate change are likely to result from droughts, flooding and severe storms. The other is that while modern economies may be highly adaptable, the same may not be true of ecosystems. The last time the earth experienced warming at anything like the pace we now expect was during the Paleocene-Eocene Thermal Maximum, … when temperatures rose by about 11 degrees Fahrenheit over the course of around 20,000 years (which is a much slower rate than the current pace of warming). That increase was associated with mass extinctions, which, to put it mildly, probably would not be good for living standards.

So how can we put a price tag on the effects of global warming? The most widely quoted estimates, like those in the Dynamic Integrated Model of Climate and the Economy, known as DICE, used by Yale’s William Nordhaus and colleagues, depend upon educated guesswork to place a value on the negative effects of global warming in a number of crucial areas, especially agriculture and coastal protection, then try to make some allowance for other possible repercussions. Nordhaus has argued that a global temperature rise of 4.5 degrees Fahrenheit … would reduce gross world product by a bit less than 2 percent. But what would happen if, as a growing number of models suggest, the actual temperature rise is twice as great? Nobody really knows how to make that extrapolation. For what it’s worth, Nordhaus’s model puts losses from a rise of 9 degrees at about 5 percent of gross world product. Many critics have argued, however, that the cost might be much higher.

Despite the uncertainty, it’s tempting to make a direct comparison between the estimated losses and the estimates of what the mitigation policies will cost: climate change will lower gross world product by 5 percent, stopping it will cost 2 percent, so let’s go ahead. Unfortunately the reckoning is not that simple for at least four reasons.

First, substantial global warming is already “baked in,” as a result of past emissions and because even with a strong climate-change policy the amount of carbon dioxide in the atmosphere is most likely to continue rising for many years. So even if the nations of the world do manage to take on climate change, we will still have to pay for earlier inaction. As a result, Nordhaus’s loss estimates may overstate the gains from action.

Second, the economic costs from emissions limits would start as soon as the policy went into effect and under most proposals would become substantial within around 20 years. If we don’t act, meanwhile, the big costs would probably come late this century … So how you compare those costs depends on how much you value costs in the distant future relative to costs that materialize much sooner.

Third, and cutting in the opposite direction, if we don’t take action, global warming won’t stop in 2100: temperatures, and losses, will continue to rise. So if you place a significant weight on the really, really distant future, the case for action is stronger than even the 2100 estimates suggest.

Finally and most important is the matter of uncertainty. …The recent doubling of many modelers’ predictions for 2100 is itself an illustration of the scope of that uncertainty; … Beyond that, nobody really knows how much damage would result from temperature rises of the kind now considered likely.

… As Harvard’s Martin Weitzman has argued in several influential papers, if there is a significant chance of utter catastrophe, that chance — rather than what is most likely to happen — should dominate cost-benefit calculations. …

Still that leaves a big debate about the pace of action.

The Ramp Versus the Big Bang …On one side are economists who have been working for many years on so-called integrated-assessment models, which combine models of climate change with models of both the damage from global warming and the costs of cutting emissions. … Thus Nordhaus’s DICE model says that the price of carbon emissions should eventually rise to more than $200 a ton, effectively more than quadrupling the cost of coal, but that most of that increase should come late this century, with a much more modest initial fee of around $30 a ton. Nordhaus calls this recommendation for a policy that builds gradually over a long period the “climate-policy ramp.”

On the other side are …[those] who work with similar models but come to different conclusions. …Nicholas Stern, an economist at the London School of Economics, argued in 2006 for quick, aggressive action to limit emissions, which would most likely imply much higher carbon prices. This alternative position doesn’t appear to have a standard name, so let me call it the “climate-policy big bang.” …

The policy-ramp advocates argue that the damage done by an additional ton of carbon in the atmosphere is fairly low at current concentrations; the cost will not get really large until there is a lot more carbon dioxide in the air, and that won’t happen until late this century. And they argue that costs that far in the future should not have a large influence on policy today. …

The big-bang advocates argue that government should take a much longer view than private investors. Stern, … argues that policy makers should give the same weight to future generations’ welfare as we give to those now living. Moreover, the proponents of fast action hold that the damage from emissions may be much larger than the policy-ramp analyses suggest, either because global temperatures are more sensitive to greenhouse-gas emissions than previously thought or because the economic damage from a large rise in temperatures is much greater than the guesstimates in the climate-ramp models. …

The Political Atmosphere …[The] House has already passed Waxman-Markey, a fairly strong bill aimed at reducing greenhouse-gas emissions. It’s not as strong as what the big-bang advocates propose, but it appears to move faster than the policy-ramp proposals. But the vote on Waxman-Markey, … revealed a starkly divided Congress. … And the odds are that it would not pass if it were brought up for a vote today.

Prospects in the Senate, where it takes 60 votes to get most legislation through, are even worse. …

So the immediate prospects for climate action do not look promising, despite an ongoing effort by three senators — John Kerry, Joseph Lieberman and Lindsey Graham — to come up with a compromise proposal. (They plan to introduce legislation later this month.) Yet the issue isn’t going away. …

Paul Krugman is a Times columnist and winner of the 2008 Nobel Memorial Prize in Economic Science. His latest book is “The Return of Depression Economics and the Crisis of 2008.”

Wednesday, March 31, 2010

How companies manage sustainability

Most companies are not actively managing sustainability, even though executives think it’s important to a variety of corporate activities. Those that do are reaping benefits for themselves and for society.

McKinsey Quarterly

March 2010

More than 50 percent of executives consider sustainability—the management of environmental, social, and governance issues—“very” or “extremely” important in a wide range of areas, including new-product development, reputation building, and overall corporate strategy, according to the latest McKinsey survey.1 Yet companies are not taking a proactive approach to managing sustainability: only around 30 percent of executives say their companies actively seek opportunities to invest in sustainability or embed it in their business practices, for example.

This survey explored how companies define sustainability, how they manage it, why they engage in activities related to sustainability, and how they assess as well as communicate this engagement.

Companies are defined as being most engaged with sustainability if their executives say that sustainability is a top-three priority in their CEOs’ agendas, that it is formally embedded in business practices, and that their companies are “extremely” or “very effective” at managing it.2 … Energy companies, not surprisingly, also take a more active approach.

Why companies engage in sustainability

One potential reason so many companies don’t actively address sustainability despite the attention paid to it by the media and some consumers and investors is that many have no clear definition of it. … Among those that do, the definition varies: 55 percent define sustainability as the management of issues related to the environment … In addition, 48 percent say it includes the management of governance issues …, and 41 percent say it includes the management of social issues … .Fifty-six percent of all the respondents define sustainability in two or more ways.

Executives in business-to-business companies are likelier than their counterparts in consumer-facing companies to seek new growth opportunities through sustainability activities (20 percent, versus 14 percent).

Even with this range of definitions, most respondents see sustainability as creating real value…

The difference in views on short- and long-term value creation may be explained in part by the fact that building reputation is in a class of its own when compared with other, more immediately financial reasons for engagement such as alignment with the company’s business goals or improving operational efficiency. Indeed, 72 percent of respondents say considering sustainability is “extremely” or “very important” for managing corporate reputation and brands. In addition, 55 percent agree that investment in sustainability helps their companies build reputation, and 36 percent see building reputation as a top reason for addressing sustainability issues (Exhibit 1).

…But companies consider sustainability in a wide range of other business activities as well (Exhibit 2). …

Given sustainability’s importance, it’s surprising that only 27 percent of respondents say their CEOs or other C-level executives run their companies’ sustainability initiatives on a day-to-day basis.3

Uneven management efforts

Despite sustainability’s importance to various corporate activities, only a quarter of executives say it’s a top-three priority on their CEOs’ agendas. The lack of weight in leadership’s top agenda shows in the relatively small number of activities companies actually pursue related to sustainability… (Exhibit 3).

Companies where sustainability is a top-three priority on the CEOs’ agendas are likelier to pursue sustainability due to alignment with business goals (38 percent) than for building reputation (27 percent).

By contrast, senior executives in the energy industry take an active approach to managing sustainability, likely because of the potential for regulation and increasing natural-resource constraints. … Further, energy executives are much likelier than others to be active in seeking opportunities to invest in sustainability (40 percent versus 28 percent), to integrate it into their companies’ business practices (43 percent versus 29 percent), and to shape regulation actively (29 percent versus 16 percent).

Except among energy companies, reporting practices are relatively poor, considering the impact executives say sustainability has on business. Particularly in light of the role of sustainability in reputation-building efforts, for example, it’s surprising that companies do not take an active approach in communicating their initiatives externally (Exhibit 4). Indeed, 62 percent of respondents say their companies do not report sustainability metrics to investors or are unaware of their companies’ sustainability-reporting practices—even though more than 50 percent keep track of the value created by sustainability in terms of reputation building and cost savings (Exhibit 5).

The picture is again different for energy executives: 74 percent of energy executives incorporate sustainability when developing their companies’ regulatory strategies, compared with 53 percent of respondents overall. Similarly, 54 percent of respondents in the energy industry say their companies embed sustainability data in communications with investors, compared with 35 percent overall.

What the proactive do differently

Just over 6 percent of executives say that sustainability is a top-three priority in their CEOs’ agendas, that it is formally embedded in business practices, and that their companies are “extremely” or “very effective” at managing it. These engaged companies actively seek opportunities to invest in sustainability: 88 percent of the respondents in this group say so, compared with 23 percent of all others (Exhibit 6). …

Other findings indicate how much sustainability is a part of the fabric of these companies. Their executives, for instance, are more aware than executives at other companies of the metrics their companies track. … More importantly, among the group that is aware of what’s being tracked, the engaged companies are far more likely to be tracking relevant sustainability indicators such as waste, energy and water use, and labor standards for their suppliers and consumers.

In addition, these engaged companies do more than others to communicate externally the impact of their sustainability programs (Exhibit 7).

Dealing with regulation

Regulation, particularly environmental regulation, can have a very strong effect on companies’ sustainability activities. However, only about 35 percent of executives say their companies have quantified the potential impact of environmental and social regulation on their businesses; only 40 percent feel prepared to deal with regulation in the next three to five years and are personally confident about handling climate change issues. …

Looking ahead

  • Seventy-six percent of executives say engaging in sustainability contributes positively to shareholder value in the long term. Companies that manage sustainability proactively are much likelier to seek and find value creation opportunities.
  • Companies where sustainability is a top item in their CEOs’ agendas are twice as likely as others to integrate sustainability into their companies’ business practices. This suggests that senior executives who want to reap the benefits of incorporating sustainability into their companies’ overall strategies must take an active role in the effort.
  • A first step to gain recognition and improve the impact of sustainability activities could be to communicate better with investors and other stakeholders.

Notes

1 The survey was conducted in February 2010 and received responses from 1,946 executives representing a wide range of industries and regions.

2 Energy companies, which are overall more engaged in sustainability activities than are companies in other industries (likely as a result of potential regulation and natural-resource constraints), were excluded from this group.

3 Also surprising, 11 percent of respondents say “no one” coordinates initiatives on a daily basis, and 5 percent are unsure.

About the Authors

Contributors to the development and analysis of this survey include Sheila Bonini, a consultant in McKinsey’s Silicon Valley office, Stephan Görner, a principal in the Sydney office, and Alissa Jones, a consultant in the Copenhagen office. They would like to acknowledge the contributions of their colleague Michaela Ballek.

Friday, February 19, 2010

A new look at carbon offsets

Carbon markets will continue to play a role in pricing—and limiting—emissions, but the opportunity in developing markets may be less promising than once expected.

McKinsey Quarterly

FEBRUARY 2010 • Marcel Brinkman

Source: Climate Change Special Initiative

Corporate Finance, Capital Management article, new look at carbon offsets

In This Article

The CFOs of any company that uses or produces energy were naturally interested in the outcome of the recent Copenhagen round of global climate negotiations, for both the potential new costs and new opportunities. Although the conference did not lead to the legally binding global carbon reduction treaty that a lot of climate watchers had hoped for, many are still watching closely as regional (rather than global) carbon markets continue to evolve. For despite the uncertainty in Copenhagen, current global carbon market arrangements will probably survive. The pricing that these markets set for carbon emission allowances will continue to be increasingly important for businesses—in particular, those facing the cost of buying allowances (so-called carbon credits) or developing projects for which carbon credits are anticipated sources of revenue.

Emission caps and related carbon trading in developed nations are a very effective way to reduce carbon emissions if supported by other forms of regulation, such as energy-efficiency standards. …

However, the role of carbon markets in developing nations (through offset financing) is still unclear and might be relatively limited compared with their role in developed nations. … Indeed, if carbon markets do not take off in developed nations in a major way, companies could be left holding credits for which there is no demand.

The economics of offset markets

Even though a global deal remains elusive, domestic and regional carbon markets will continue to grow—from slightly less than €100 billion in 2008 to around €800 billion in 2020, according to recent McKinsey estimates. The European Union, for example, already has a domestic carbon market—currently the only one of its size, with trading volumes expected to increase as the market matures and liquidity increases. The United States is poised to establish one, with climate change legislation awaiting action this year. And a number of other countries … are considering the introduction of domestic carbon markets. At the same time, multiple regional markets exist (within the United States, for example) or are being considered (as in China), mostly voluntary in nature.

Companies in these markets have a choice of reducing their own emissions to stay within their caps, buying credits from other companies, or buying international offsets. … Without a mechanism linking the various domestic carbon markets, prices, driven by local market conditions, will probably vary significantly.

The offset market plays a key role, as it is the de facto international carbon price mechanism, in the absence of direct market linkage. In theory, an originator of offset credits—say, an offset project developer—can sell its credits to a government in an Annex I country1 (which will use these credits to offset its carbon reduction commitments) or to a company in a domestic carbon market. These activities can create price arbitrage between various domestic carbon markets and the international carbon market.

Two factors hamper price equalization among the offset market, domestic carbon markets, and the global market as envisioned by the assigned amount units (AAU) established in the 1997 Kyoto Protocol on climate change.

  • On the one hand, countries have limited the amount of offsets that can be imported into domestic carbon markets. For instance, the European Union will allow only 1.6 metric gigatons2 (GT) of offset credits to be imported into its market from 2008 to 2020, or on average 0.1–0.2 GT per annum. …
  • On the other hand, the demand for offsets from Annex I countries is less certain, as the global market is oversupplied with “hot air,”3 which limits the need to buy offset credits. …

Offset market supply also plays a key role in offset market prices. … As the market matures, more expensive sources of abatement, often requiring an upfront investment, will be pursued. Supply will also be determined by the offset market’s future structure. …There are also concerns about the so-called additionality of project-based offsets.4

Multiple proposals have been put on the table to scale up offset markets. …The eventual supply of credits and their relative cost will be determined by the choice of mechanism, as well as the type of offset credits allowed (for example, whether they include carbon capture and storage, nuclear power, or efforts to cut emissions by reducing deforestation and the degradation of forests).

McKinsey has developed a carbon market model based on the firm’s most recent greenhouse-gas-abatement cost curve.5 … The “hard” demand for offsets is expected to be around 1.4 GT by 2020—adding up demand from domestic carbon markets, including the European carbon market and the expected US one. …

The model calculates that 2020 carbon prices in the EU emission-trading system (around €29 a ton) will be well above the price in the offset market (around €13 a ton, which reflects the exhaustion of the system’s offset quota). The US carbon market price (€16 a ton) is much closer to the offset market price. The difference results from the offset discount factor proposed in the American Clean Energy and Security Act of 2009.6

Abatement: A modest role in developing countries

The Intergovernmental Panel on Climate Change (IPCC) suggests that the global community needs to limit emissions to 44 GT in 2020 in order to limit global warming to two degrees.7 That goal would require global cuts of up to 17 GT of emissions by 2020. A large share of this decline will have to take place in developed nations, but their potential is limited to 5 GT by 2020. Faster-growing developing nations have more room to make low-carbon choices in energy efficiency and power (6 GT by 2020), as well as most of the emission reduction potential of preserved forests (roughly another 6 GT by 2020).

McKinsey’s carbon market model offers a view on the likely outcomes of the global regulatory debate, and in particular the role played by carbon markets. To do so, the model assesses the effectiveness of existing and proposed climate change regulations, including those outside the emissions directly capped by carbon markets. …

A detailed assessment of all proposals from Annex I and non–Annex I countries currently on the table8 shows that the world will be able to realize only about half of the emission reduction potential required to limit global warming to two degrees (exhibit). Of this emission potential, three GT of reductions will be achieved as domestic abatements in Annex I countries, up to two GT will be international offsets (which count toward the domestic abatement of Annex I countries), and a further three GT will be achieved by autonomous action from developing nations, potentially with financial support from Annex II nations.9

Actions currently envisioned by developing countries include a 70 percent reduction of deforestation in the Amazon rainforest by 2017 (which Brazil has proposed) and the increase of renewable power in China to 15 percent of its energy mix in 2020. … South Africa, for instance, proposes to let its emissions peak in 2025 before reducing them after 2035.

Offset demand of up to 2 GT represents significant growth compared with 2008, when 140 megatons of offset credits were issued. Yet 2 GT is a relatively modest amount in light of the up to 17 GT of abatement required to limit global warming to two degrees.

We need to be critical of this assessment, however, as the scenario modeled is only one possible outcome of ongoing discussions. … Japan has already announced a target of reducing emissions 25 percent below 1990 levels by 2020. Although that goal is conditioned on the willingness of other countries to take similarly bold action…

Furthermore, developed nations proposed substantial financial support for developing ones in the nonbinding political Copenhagen Accord: $30 billion in the period from 2010 to 2012 and up to $100 billion a year by 2020. … However, it might not be possible to achieve the recommended environmental outcome even given a more ambitious scenario with stricter national targets.

As a result of this uncertainty, companies are likely to move away from projects—such as the capture of gases other than carbon dioxide and the reduction of emissions from cooking stoves,10 which are responsible for up to 18 percent of global warming—that rely completely on offsets as their income stream. Instead, they will look for projects that also have other income streams, such as power market revenues and government subsidies, even if these projects require significantly more investment.11

About the Author

Marcel Brinkman is an associate principal in McKinsey’s London office.

Notes

1 Under the Kyoto Protocol, Annex I countries are those 37 industrialized nations that committed themselves to a reduction of greenhouse gases.

2 Metric tons: 1 metric ton = 2,205 pounds.

3 Russia, Ukraine, and various other Eastern European nations have emission caps above their current emission levels, because of the 1989 collapse of the Soviet Union. The result is a significant overhang of credits.

4 In other words, some projects might have been undertaken without any revenue from carbon credits and therefore may not have any “additional” environmental advantages.

5 McKinsey’s global greenhouse-gas-abatement cost curve assesses the technical potential to reduce carbon emissions and the cost by country, industry, and lever. For a full description, see “Pathways to a low-carbon economy,” available free of charge on mckinsey.com.

6 Sponsored by US Representatives Henry Waxman and Edward Markey, the act includes provisions on clean energy (and the transition to an economy based on it), energy efficiency, global warming, and agriculture- and forestry-related offsets.

7 This scenario assumes that carbon content in the atmosphere is reduced to 450 parts per million (ppm) by 2100, with an overshoot to 510 ppm in the intermediate period.

8 The proposals in the assessment include the recent submissions to the United Nations Framework Convention on Climate Change (January 31, 2010), the European Union’s commitment to reduce carbon emissions to 20 percent below the 1990 level by 2020, and the targets in the American Clean Energy and Security Act of 2009, passed by the US House of Representatives in 2009 and awaiting consideration by the Senate.

9 An Annex I subset of nations that have made a commitment to pay the incremental cost of mitigation and adaptation for developing (non–Annex I) nations. Annex II nations are Australia, Austria, Belgium, Canada, Denmark, the European Union, Finland, France, Germany, Greece, Iceland, Ireland, Italy, Japan, Luxembourg, the Netherlands, New Zealand, Norway, Portugal, Spain, Sweden, Switzerland, the United Kingdom, and the United States.

10 See Elisabeth Rosenthal, “Third-world stove soot is target in climate fight,” New York Times, April 15, 2009.

11 A company can claim offset income, however, only if a project is not otherwise expected to make a hurdle rate of return. The upside of such investments is therefore capped.

Wednesday, February 3, 2010

The New Golden Age

The history of investment and technology suggests that economic recovery is closer than you think, with a new silicon-based global elite at the helm.
strategy+business
by Mark Stahlman
… The global economy is poised to en­ter a new phase of robust, dependable growth. Technological and economic historian Carlota Perez calls it a “golden age.” Such ages occur roughly every 60 years, and they last for a decade or more, part of a long cycle of technological change and financial activity. (See Exhibit 1.)

…[The] details of long cycles vary, the overall pattern of progress remains the same: An economy spends 30 years in what Perez calls “installation,” using financial capital (largely from investors) to put in place new technologies. Ultimately, overinvestment and excessive speculation lead to a financial crisis, after which installation gives way to “de­ployment”: a time of gradually in­creasing prosperity and income from improved goods and services.
This time, linchpins of the golden age will include the worldwide build-out of a new services-oriented infrastructure based on dig­ital technology and a general shift to cleaner energy and environmentally safer technologies. In the emerging markets of China, India, Brazil, Russia, and dozens of smaller developing nations, a billion people will enter the expanding global middle class. …
Tracking the Cycle
Long cycles of technology and investment have been tracked and analyzed by an impressive roster of scholars, including Perez, Joseph Schumpeter, and others. (See “Carlota Perez: The Thought Leader Interview,” by Art Kleiner, s+b, Winter 2005.) Five such cycles have occurred since the late 1700s. The first, lasting from the 1770s through the 1820s, was based on water power and introduced factories and canals, primarily in Britain. The second, the age of steam, coal, iron, and railways, lasted from the 1820s to the 1870s. The third, involving steel and heavy engineering (the giant electrical and transportation technologies of the Gilded Age), expanded to include Germany and the United States. This cycle ended around 1910, giving way to the mass production era of the 20th century, a fourth long cycle encompassing the rise of the automobile, petroleum-based materials, the assembly line, and the motion picture and television.
Our current long cycle, which began around 1970, is based on silicon: the integrated circuit, the digital computer, global telecommunications and the Internet. … In a typical “technological–economic paradigm,” as Perez calls it, new technologies are rolled out during the first 30 years of installation with funding from fi­nancial capital. Investors are drawn in because they receive speculative gains that come, in effect, from other people making similar in­vestments. … As some bets lead to rapid gains, enthusiasm and impatience fuel a more widespread appetite for jumping on board, risks be damned. The consequence is irrational exuberance, a crash — and then a period of crisis.
The current crisis began in 2000 with the Internet bubble collapse. It was prolonged by the financial-services industry. Not wanting to give up easy profits, and applying the technological innovations that computer “geeks” had provided, traders continued to push for rapid returns. … This culminated in the catastrophic meltdown of 2008 and a historic moment of shifting establishment priorities.
Every crisis ends in such a moment. The last crisis, which began with the stock market crash of 1929, ended with the Bretton Woods agreements of 1944. In each case, once the widespread debacle bottoms out, the speculators of the old era are reined in, expectations are reset, and new business and government elites start to rebuild the world’s governing institutions. After World War II, the locus of power and influence was the oil economy. … The symbols of elite power, including the Rockefeller-built World Trade Center, were all linked to oil.
Only with a similar restructuring can a new period of extended growth, a golden age, be ushered in. This time, the leaders will be linked to silicon. IBM, Intel, and Microsoft will be more important in the next two decades than Exxon or the World Bank. …
When deployment begins, gen­eral assumptions about business shift accordingly. Financial capital, which is relatively indifferent to particular technologies, becomes less of an economic force. Businesses depend more on industrial capital, derived from profits from the sale of goods and services. Executives with a greater interest in long-term stability than in rapid returns are placed in charge of global affairs.
There are clear signs that this is happening now. Financial regulations are being put in place around the world to improve market monitoring, limit leverage, and mandate heftier reserves. …
One telling indicator of this shift from speculation to real growth is the official attitude toward bubbles. In the 1990s, the U.S. Federal Reserve, under Alan Greenspan, took a hands-off approach to speculation. Now the Fed is discussing what actions it might take to cool off overheated markets in advance, and is admitting that its earlier ap­proach to bubbles and risk management was a mistake. New authority is being sought by regulators such as the U.S. Commodity Futures Trading Commission and its European counterparts. …
The Emerging Silicon Economy
Goldman Sachs will probably be part of the new Silicon Establishment, along with dominant enterprises in information and communications technology and others involved in deploying these technologies. For the first time in decades, a commonality of purpose and shared reservoir of knowledge will bridge the many differences among governing bodies. … Both customers and manufacturers have learned to factor life-cycle costs and long-term plans into their decisions.
The priorities of the new technology-based elite include access to larger groups of customers, such as those in emerging nations. Thus, one hallmark of the coming golden age will be its global inclusiveness. Although oppression and slavery may remain widespread, the social systems that reinforced a “haves” and “have-nots” status quo, holding back economic opportunities for the majority of the human population, will give way. …
A new global economic infrastructure is emerging, built on networked, shared computing re­sources and commonly called cloud computing. … A more responsible approach to the natural environment is also gaining ground, one that advocates using energy more efficiently and re­ducing pollution, greenhouse gases, and hazardous waste. Meanwhile, innovative new service offerings will displace entrenched but inefficient medical and financial practices.
…For those who would like to continue rolling the dice of global finance, a more planned and regulated future will feel like an attack on freedom. Adding a billion new people to the global middle class will add to the labor arbitrage that has already begun to affect many lawyers, journalists, software engineers, and accountants. It will now affect professionals in health, finance, and education. …
After a couple of decades, the silicon era will grow moribund, as the oil era did before it. Sometime around 2030, there will be a silicon equivalent to the oil crisis of the early 1970s. Then a new long cycle will emerge. This one will probably be based on the technologies just emerging now: biotechnology and nanotechnology, along with molecular manufacturing (the ability to cheaply build any material from scratch). Then the pattern of frenzied investment will begin again, with another cycle to come.

Author Profile:

  • Mark Stahlman is a Wall Street technology strategist who has been writing about tech-driven growth cycles for more than 20 years.

Tuesday, February 2, 2010

10 Trends for 2010: Piecing Together a Technology Strategy

Baseline
By Samuel Greengard
2009-12-08
Despite a brutal economy and tight budgets, organizations are making plans to deploy the technologies that are most likely to drive their business in 2010. Here are 10 business and technology trends that will help solidify those plans. …
Following are the 10 most significant technology trends for next year, based on a survey of almost 1,200 technology and business managers, conducted by Ziff Davis Enterprise Research.
1 Green Computing and Energy Efficiency
… Skyrocketing energy costs and tight budgets, coupled with growing public and government pressure, have forced companies to put this issue on the front burner. …
…Better energy auditing tools, a more thorough understanding of carbon footprints, improved engineering and design, and a developing ecosystem for managing equipment from cradle to grave all make green computing more feasible.
In addition, organizations are adopting new and improved tools for managing computers and ensuring that they’re in sleep mode when they’re not in use. Many organizations are also getting serious about training employees to switch systems off when they’re not needed.
Fisher adds that manufacturers are beginning to place data about energy usage on their products, and companies are accelerating refresh cycles to take advantage of technology advances and energy savings. …
2 Public and Private Cloud Computing
… Two-thirds of Baseline survey respondents plan to expand the use of public clouds, which reside on the Internet, provide access to shared computing resources and are operated by third-party providers. Sixty-four percent said they’re interested in private clouds, which, according to the National Institute of Standards and Technology, are “owned or leased by a single organization and operated solely for that organization.” …
Organizations are also turning to clouds to keep mobile data in sync. Apple, Research in Motion and other vendors have simplified syncing contacts, e-mails, notes and calendar items across multiple devices. …
3 Virtual Desktop Infrastructure (VDI)
…Interest in VDI is growing rapidly. The technology virtualizes a desktop and stores it on a remote central server. By making desktops and data more uniform and available—across various platforms and devices in the enterprise—it’s possible to weather a natural or human disruption with minimal downtime or loss in productivity. …
4 Mobility, Telecommuting and Virtual Meetings
…Wireless networks are becoming ubiquitous, devices are advancing rapidly, and an array of tools and technologies are making virtual meetings, collaboration and telecommuting a seamless proposition. Thirty-five percent of Baseline survey respondents said they’re expecting the use of these tools to increase in 2010. …
This connected and collaborative environment also promises to usher in better desktop video conferencing, along with more advanced telepresence capabilities. The widespread availability of high-bandwidth networks, along with more sophisticated and less-expensive technologies, makes it possible for organizations to work virtually and seamlessly. …
5 Centralization, Standards and Governance
…Baseline’s survey of IT executives indicates that 85 percent of organizations will boost their investment in governance processes and applications in 2010. Mobility, managed services, cloud computing, virtualization, Web 2.0, security, SLA management and an array of other initiatives—often revolving around more effective asset management—have prompted organizations to focus on developing better governance and standardization strategies.
In addition, businesses find themselves facing a growing array of government and industry regulations. As a result, governance, risk and compliance (GRC) play an important role in corporate strategy. …
6 Knowledge Sharing, Business Intelligence and Social Networking
…Web 2.0—including blogs, wikis and social networking—has transformed the landscape and made knowledge sharing a reality. At the same time, XML-based tools and service-oriented architecture (SOA) components have made it easier and simpler to share documents and data.
… More than two-thirds of Baseline respondents indicated increased interest in social networking at their firms, and 60 percent said their companies are gravitating toward knowledge and document management applications. …
In some cases, organizations are adapting social media and combining these tools with business intelligence to provide real-time analytics on how data, information and knowledge are flowing throughout the organization—and beyond. … Other enterprises are tapping social media to assemble teams, document practices and expertise, and to identify subject matter experts who would have fallen between the cracks in the past. …
Meanwhile, many other organizations are using social networking to handle everything from sales to customer support.
7 Security, E-Discovery and Business Continuity
Cyber-security, business continuity and managing risk are all core issues for any organization. Although the Internet and increasingly sophisticated technology have created enormous business opportunities, the risk of a security breach and the threat of downtime are growing. Worse, the cost of a failure can prove catastrophic. …
Unfortunately, as the calendar rolls over to 2010, this laissez-faire attitude about security and other risk-oriented issues—including business continuity and e-discovery—could prove costly. Baseline found that 70 percent of companies expect little or no significant investment in security, and 71 percent expect little or no significant investment in business continuity. …
8 Advances in Application Infrastructure
…One of the biggest trends is the widespread use of open source code. From running operating systems to handling Web programming, it has changed the face of computing.
…Baseline found that 22 percent of IT executives expect increased investment in application infrastructure next year.
At the same time, Manes sees ongoing interest in software as a service, SOA and business process management. Major enterprise applications are also opening up through APIs, and many of them are moving into the cloud as well. Not surprisingly, mainstream software providers are tweaking and adapting their applications to keep pace with the growing demand. …
9 Investments in Hardware Infrastructure
…To be sure, organizations are looking to step up hardware and networking investments. Approximately 43 percent of respondents to the Baseline survey plan said they expect their companies to spend more on hardware, and 42 percent said their firms will increase spending on storage or storage systems.
In addition to virtualization, organizations are looking at Fibre Channel over Ethernet to build a more unified computing infrastructure. They’re also seeking more advanced management tools and investigating ways to integrate cloud computing into the internal IT environment.
An emerging trend is the use of solid-state drives, which offer greater dependability and energy savings. …
10 Collaboration, Workflow and Productivity
…The extension of productivity and workflow to the mobile environment is a huge trend. Thirty-five percent of Baseline survey respondents said that mobility systems will expand at their company in 2010. …
In fact, mobile access to SharePoint, BI, reporting dashboards, document viewers, databases and CRM apps is fast becoming the norm. …
Document and file sharing are advancing in other ways, too. About 25 percent of the survey respondents said that workflow apps will be more prominent at their companies. Thanks to technologies such as SharePoint and Adobe Flex, paper and static forms are bowing to workflow automation, data capture, e-forms, e-signatures and collaboration tools. …
How We Conducted the Research
A two-stage study was conducted for this article by Ziff Davis Enterprise Research. In the first stage, 300 technology and business professionals and managers involved in technology at organizations of all sizes were polled using an open-ended questionnaire. …
These responses were then analyzed, so that the trends that were mentioned most often could be tested in the second, quantitative stage of the study. The trends list arising out of the first stage was supplemented with input from the editors and experts to ensure completeness and clarity. In the second stage, a multiple-choice questionnaire was fielded to 878 technology and business managers in firms with at least 100 employees: 248 in firms with 100 to 499 employees, 398 in firms with 500 to 9,999 employees and 232 in firms with 10,000 or more employees. Of the 878 respondents, 230 had vice president or higher titles, 236 had director titles and 412 had manager titles.
The second-stage survey asked a series of questions about each trend in order to gauge the relative strength of each, as well as the chief factors that might be driving or potentially hindering it. The trends covered in this story are the 10 that received the strongest results because of widespread adoption, intense (highly committed) adoption or both.

Monday, January 4, 2010

Green Business: Outsourcing the Carbon Accounting Chore

CRM News
By Ned Madden
E-Commerce Times
Part of the ECT News Network
01/04/10 5:00 AM PT
Accounting for the amount of carbon a business emits is already a fact of life for some firms, and it could soon become business as usual for many more. Doing the carbon accounting work in-house could be a major obstacle for companies worldwide as they scramble to deal with rising regulatory and market forces. Solutions for outsourcing the work are emerging.
Carbon accounting outsourcing (CAO) could be the next big thing in the US$80 billion business process outsourcing (BPO) industry. …
While numerous green consultancies offer firms advice on how to comply with carbon reporting requirements, none have been able to undertake the complex and time-consuming work necessary to collect and report on energy use and carbon emissions, according to Ian McGowan, director of FirstCarbon, a carbon data management Click to learn how AT&T Application Management can help you focus on the growth and profitability of your business. subsidiary of global outsourcing services provider ADEC Solutions.
"We don't pretend to have huge expertise in carbon offsets and strategy Download Free eBook - The Edge of Success: 9 Building Blocks to Double Your Sales and so on," McGowan said. "But we are able to look at the granular level and pull together the information firms need to work out their carbon footprint and report on it."…

In-House Accounting Challenges

Counting carbon -- specifically, measuring and reporting the emission levels of its dioxide form (CO2) -- is big news. Carbon emissions made headlines worldwide in December, when delegates from 193 countries gathered in Copenhagen, Denmark, at the U.N. climate summit to discuss how to fund global greenhouse gas (GHG) emission cuts.
Doing the carbon accounting work in-house could be a major obstacle for companies worldwide as they scramble to deal with the rising regulatory and market forces currently driving major organizations to establish public goals for reducing energy and resource use -- and all the carbon emissions that result from such activity.
U.S. companies are gearing up for operating in an economy characterized as "carbon constrained" -- that is, one in which the government limits yearly carbon emissions and requires big emitters to accurately report them.
Mandatory reporting of greenhouse gases (GHG) in the U.S. is now required for some companies nationwide. The U.S. Environmental Project Agency (EPA) Final Mandatory Reporting of Greenhouse Gases Rule requires reporting from most large U.S. GHG emissions sources. The stated purpose of the rule is to collect accurate and timely emissions data to inform future policy decisions. Initial reports, covering emissions during 2010, are due on March 31, 2011.
Energy management outsourcing is a way of addressing the current energy challenges facing all organizations, namely high and volatile energy prices, the need to mitigate climate change and potential supply constraints as oil production peaks. … Carbon impacts are a growing consideration for managers deciding whether and how much to outsource…
"The coming mandate for carbon management, while placing unwanted burdens on many enterprises, will certainly be keeping law practices busy helping their clients comply with carbon reduction legislation," said Shekhar Chitnis, president and CEO of Chisk, with offices in the U.S., UK, Germany, Japan and India. "Since tracking carbon credits is a non-core activity for most corporations, doing the work themselves offers very little direct economic advantage, which makes it an ideal activity for outsourcing to dedicated specialist third parties."…

Enterprise Carbon Accounting Software

Many companies begin the carbon accounting process internally by manually gathering baseline information, then using spreadsheets to calculate and track initial results.
"If a firm needs to outsource this process, they hire a consultant who brings expertise and has a preferred tool," said Groom Energy Solution's VP of Consulting Paul Baier, who told the E-Commerce Times that "99 percent" of such consultants use Microsoft (Nasdaq: MSFT) Excel spreadsheets.
However, according to Baier, a growing number of companies are also turning to new sustainability enterprise carbon accounting (ECA) software offerings, primarily Web-based tools intended to help businesses manage, analyze and report on their carbon footprints. …
This development is giving rise to a global market for carbon accounting, collecting data and consulting services that is expected to reach $7 billion to $9 billion … by 2012, according to a Groom Energy June 2009 report.

Knowing Your GHG Physics and Chemistry

… BPO service providers have a strong potential future in implementing sustainability accounting software initiatives and GHG management, said Larry Goldenhersh, CEO of Carlsbad, Calif.-based Enviance, provided that outsourcers fully understand the business processes involved in achieving compliance with air, water and waste permits, and know how to use centralized software systems like the Enviance platform grounded in the physics and chemistry of GHGs.
Given strict adherence to those constraints, "I believe carbon accounting will drive multi-billion dollar opportunities for all companies in this space," Goldenhersh told the E-Commerce Times. …